The End Bit
In turbulent times, local cannabis farmers face extinction: Part 1. Two years ago, Sonoma County had a thriving cannabis cultivation community. The number of actual growers is hard to estimate […]
The End Bit
High Tech vs. High Touch
High Tech vs. High Touch Amazon Go, a technology-driven retail grocery experience, announced recently it was opening to the public after a few rounds of beta testing with Amazon employees.
High Tech vs. High Touch Read More »
One Farmer’s Story
Joey Smith Let’s Go Farm, Santa Rosa Let’s Go Farm is one of the many small farms that sustained heavy losses in the North Bay Fires. Can you give some
One Farmer’s Story Read More »
Waste not, want not
Preserve Farm Kitchens makes a specialty brand by diverting local produce from the compost bin. Most Americans are wasteful. Not because we’re mean, but because we’re so accustomed to
Waste not, want not Read More »
The End Bit
The 43% Solution Oliver’s Market president Steve Maass gives employees a stake in company. Over the last few years, Steve Maass, founder and president of Oliver’s Market, started thinking about
The End Bit
No Dinner Out. Santa Rosa renters collectively spend approximately $432 million a year on rent. Thousands of these people are considered “rent-burdened.” What does that mean? If you pay 30 percent or more
The End Bit
A Farmland Mystery. Why is Sonoma County agricultural land so expensive? I’ve almost accepted that asking this question is like asking, “Why do bad things happen to good people?”. But here’s
The End Bit
Legal Cannabis Farming Could Lead to Unique Farmpreneur Mashups. As Sonoma County regulators and policy makers work to figure out where and how to permit cannabis cultivation, a prime opportunity
The End Bit
Sonoma County doesn’t produce much in the way of vegetables. In 2015, roughly 512 acres of vegetable production yielded $12 million. Not much, given that yearly we consume several hundred
The End Bit
Grow More Fruits and Vegetables, Grow the Economy? How much food should we grow in Sonoma County, and why that amount? The question hit me after several years of researching